Archive for November, 2010
“Bits of Me” here, “Bits of Me” there
Posted by inaxi in Idea, Research, Work in progress on November 21, 2010
This is a study of profile management across various social medias, that involves the collection of the text data(except for their names) from 15 on-line profiles (3 for each subject) and an interpretation of the data from strangers through the portraits they draw of the person based on the profile. With the human “algorithm” on one hand, the data was also parsed through LIWC (a linguistic analysis model) that gives a personality analysis of the text on the other hand.
Interestingly, there is an overall precise match of the disposition between the interpretive drawing and the personality analysis result. And when the data is not enough to make a judgment, people were confused just as the computer does. The two methods also support each other for details they are unable to find out respectively. I found that human drawings tend to make a better guess about the person’s age, and their disposition seems to be based on the looking of some other humans that shares the same features. It is also interesting that when the linguistic analysis shows very low “negative emotions” from the text, the number of positive vs. melancholy looking faces in the drawings are almost even.
So what exactly does it say?
The initial intention of the project is to testify my hypothesis that people use social media to strategically present themselves. And the use of one media is complementary and influenced by the rest.
Most of the persons I studies have a high awareness of “what in where”, that is separating the information about themselves in different categories and share them via different networks, and also “how to put”, that is organizing how the same information is stated differently on various media.
There is only one person who has told me before that her Facebook self barely represent her in reality, whose result has shown a consistent pattern throughout all of her networks. In that case, she has done a good job keeping the actual self away from the medias, while still keeping her image consistent.
The Obviousness of the Blurriness
Posted by inaxi in Observation, Research on November 20, 2010
What’s going on!
Concerned with the privacy issue with Google map, the German government has responded to the request from 244,000 inhabitants and blurred their house on the map. I am blogging this as a perfectly bad strategy of defending for privacy as one freaks out with a bunch of others.
It has created an effect contradictory to its original purpose. Instead of being invisible, the blurred houses now stand out and draw more public attention to themselves.
It has been concluded in the classic book about military tactics, that the safest camouflage to be made is in the most conspicuous locations, for the common assumption that it is an unlikely place to hide, nets the isolation of the space that has become the perfect condition to protect the body. The blurred houses are obviously taking on the opposite strategy.
Innovating the E-reading Experience: “Social Interaction” or “Social Media Interaction” ?
Recently I have been working on the design of an e-publishing prototype on tablet devices targeted to self-publishing authors, partnered with Ricky Wong, an MBA student from Insead. From some of the voices in the field I heard so far, the current trend of e-reading experience design is how to create innovative reading experiences and again, make it something social. But I already saw some mistakes people are making as they try to interpret the meaning of “social reading experiences”.
The first common mistake is equalizing “social interaction” with “social media interaction” when it comes to user experience design. For example, Copia aims to build a “truly social reading experience” by synchronizing your Facebook and Twitter account. And one of the iBook charm is that as you highlight a part of the text, it will give you information about how many times this part of text is being highlighted by other people.
Personally I really like the statistical method of endorsing the text, a succinct indication of how popular the sentence is. But for the reader the feature is almost useless. If a reader is to be convinced of the value of the book, the best voice to be heard is the persuasion of the critics and tribal readers. The promising thing I see from that is not from a reader’s perspective but the self-publisher. Researching the market and estimating social influence of the book are the two most difficult things for a self-publisher to do on their own. (Under the premise that self-publisher is someone who regards writing as a profession and who is interested in commercial and cultural value of their writing).
Smashwords and Amazon Digital Text Platform made publishing your own book to Kindle and iPad possible. But neither of them resolves the problem before and after publishing the book. The e-publishing service we are designing aimed to respond to the need for creating continual dynamics between the author, as an aid for the authors to find out more about their audience, sourcing ideas and collecting opinion for writing. If we keep talking more about reading experience without switching the view between the readers and authors, it is very likely we will be create some services that neither of the author or the reader would really want.
The fact that social media tend to create “one-size-fits-all” experiences has become more problematic when we use it as a syntax to foster affiliations in a reading society. For relationships developed through reading is quite different from other social networks. Even now we can claim friendly relationship with more than 100 people, we can only share maybe 1 out of the 100 people the tastes for the language, books and thoughts. Reading is an experience built upon a lot of common grounds. And the bigger the common ground, the more unsharable the experiences is. The attempt of “pulling in as much relationships as possible” does not point to a better experience when it comes to reading and writing.
Some tech savvy authors have provided really insightful opinion about how writing and publishing will be like in the future, how they should adjust themselves to get ready for the new trends and what they really want to claim from the e-readers. (These resources including Peter Meyer’s presentation from TOC e-publishing conference, an interview with novelist Justine Musk, and UCLA e-publishing panel discussion)